MEDIA- an improvised version of Cinema Posters?

Bhumi vivad, land dispute, my bare foot.

I often feel tortured when I read or hear or view this term in the print or electronic media. 

What bothers me is the illiteracy among the Indian literates, which the media is seen keen on promoting. 

The recent Saharanpur riots emanated from a Bhumi Vivad, Land Dispute. We heard this, time and time again, but without being enlightened what actual was at issue that gave rise to the purported Bhumi Vivad.

Open a newspaper any day. Some Bhumi Vivad would found cited at the root of some rioting, murder or whatever. But what actually the vivad is, would be found hidden. 

The media is not an interactive forum. The letters to the editor column does not make it an interactive forum inasmuch as the discerning readers expect an instant means to connect which process has substantially got initiated on the e-media. However, it has a limited reach.

It is time, the hard copy of the largely circulated newspapers dedicate space for the emails covering responses and reactions.

That may pave way for media's own enlightenment. That may protect the media from its present trend; the trend is that it is becoming an improvised version of cinema posters that attract just cursory viewing and unserious readership.